It's the perfect network for me, always providing enough content, and never ruining it with ads. And I'd know if YouTube Red had any similar loopholes or exemptions, as I watch hours upon hours of content on it every week.
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No matter where I watch YouTube, from my work computer to my Apple TV to my smartphone, I never see ads. With YouTube Premium, you won't deal with any annoying asterisks due to contractual agreements or whatever Hulu's excuse is.
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What do I mean? Try getting the $11.99 No Commercials package from Hulu and watching shows such as How to Get Away With Murder and Marvel's Agents of S.H.I.E.L.D., and you'll see ads every time. Oh and with YouTube Premium, ad-free actually means ad-free. MORE: Your Guide to Cable TV Cord-CuttingĪnd without ads, YouTube sings with the strength of the greatest choir ever. I don't hate ads in a broad sense, but if there's an acceptable way to pay them away? I'll do that just to never have to see a boring and uninspired Geico ad again. This means no ads across all YouTube apps, including the ones for your SmartTV, set-top box and smartphone. Most importantly, though, YouTube Premium allows you to watch all the YouTube you want, without ever seeing a single damn ad.
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Google also throws in free upgrades to its music services (as detailed below). YouTube Premium, for those who missed the surprisingly small amount of promotion Google gave it, is a 11.99 per month subscription that includes exclusive content from major YouTubers. The service doesn’t require an email, so students can keep the account when they graduate.Image: A. Those discounts will roll out to users in other countries later in the future. can take advantage of the new student pricing.
YouTube says full-time students at an accredited college or university in the U.S. However, as YouTube Red, the service had only reached 1.5 million subscribers within its first year. Spotify’s Premium Subscribers grew to 83 million in Q2 2018, while Apple Music passed the 50 million subscriber mark this fall.īy comparison, YouTube proper is far larger, with 1.8 billion logged-in monthly users, but the company hasn’t shared how many of those are paying subscribers to either YouTube Premium or YouTube Music Premium. These moves have likely paid off in terms of growth among the young adult demographic. Last fall, it also began offering a discounted bundle with Hulu aimed at students, which later added access to Showtime to further sweeten the deal.Īpple Music also introduced its own student plans in 2016, similarly discounting its subscription by 50 percent. Spotify began offering half-priced student plans five years ago, which expanded worldwide in spring 2017.
That makes it more difficult to switch to a competitor at a later date, as you’d lose your personalized playlists and new music suggestions.
Getting younger users addicted to a particular service early on can be a valuable long-term strategy - especially on apps that customize themselves to your likes and interests over time. It’s not unusual for streaming services to go after students with discounted pricing. Upgrading to YouTube Premium then expands that ad-free experience across all of YouTube’s videos - not just music videos - and adds access to YouTube Originals.
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In addition to the removal of ads, the paid subscription to the music service includes support for background listening and offline access through a downloads feature, like its rivals. And it provides access to remixes, covers, live versions and deep cuts that aren’t available elsewhere. But it also caters to those who want a video component to their music listening experience. YouTube Music Premium competes with Spotify Premium, Apple Music, Pandora Premium and others, as it offers a way to stream tracks on demand, browse playlists, get personalized recommendations, play artist radio stations and more.
This price will be good for the entire duration of their student membership, up to four years, says YouTube. YouTube is also running a special promotion that offers YouTube Premium for $5.99 per month if students sign up by January 31, 2019. At that time, YouTube had also rebranded its ad-free YouTube Red subscription as YouTube Premium.įor eligible students, YouTube Music Premium is now $4.99 per month instead of $9.99 per month, and YouTube Premium is now $6.99 per month instead of $11.99 per month. The new plans are the first significant changes to YouTube’s music subscription program since its launch last year. YouTube today is launching lower-cost subscription plans for students who want to enjoy an ad-free version of YouTube or its music streaming service, YouTube Music.
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